9 Best Shopify Apps 🥇 2023 (Free & Pro)

Are you looking to take your Shopify store to the next level but not sure which apps to use? Well, you’ve come to the right place! In this blog post, we will explore the best Shopify apps that can help you optimize your store, increase sales, and streamline your operations.

Now, you might be wondering, “Why should I trust this list?” Great question! Our team of experts has meticulously researched and tested various Shopify apps based on their effectiveness, user reviews, and overall popularity. 

We’ve narrowed down the list to only the top-performing apps that can truly enhance your Shopify experience. So, get ready to supercharge your store with some amazing apps that will revolutionize the way you do business. 

From improving your store’s design and functionality to boosting your marketing efforts, we’ve got you covered. Let’s dive in and explore the world of the best Shopify apps!

Best Apps for Shopify

If you’re a Shopify store owner looking to enhance your website’s functionality and optimize its performance, you won’t want to miss out on exploring some of the best apps available for Shopify.

These powerful tools and add-ons can help take your online store to the next level, streamline your processes, and boost customer satisfaction. So, grab a cup of coffee, sit back, and discover how these game-changing Shopify apps can transform your business.


Recover Abandoned Carts

Keeper is a powerful tool that helps recover abandoned carts and boost sales for your online store. It works by seamlessly connecting customers who login across multiple devices to their shopping carts, allowing them to easily complete their orders.

As one of the best Shopify apps for conversions, you can increase your revenue by reducing abandoned carts and increasing the number of completed orders. One of the key features of the tool is its ability to make shopping across multiple devices a breeze for your customers.

Whether they start browsing on their mobile device and later log in on their laptop, their shopping cart will be waiting for them. This eliminates the hassle of having to find and recreate their previous selections, making it more likely for them to complete their purchase.

Installing and using the tool is a breeze. Once you have it set up, you can simply forget about it, as it works automatically to recover abandoned shopping carts. This feature allows you to focus on other aspects of your business while Keeper takes care of capturing those potential lost sales.

By using the tool, you can significantly increase your revenue by reducing abandoned shopping carts. Studies have shown that reminding customers about their forgotten carts can result in them completing the purchase.

With Keeper, you have the advantage of automatically reminding customers across multiple devices, increasing the likelihood of them coming back to your store and making a purchase.

Key Features:

  • Real-time updates on recovered carts
  • Seamless shopping across multiple devices
  • Automatic cart recovery
  • Increased revenue through reduced abandoned carts
  • Easy installation and setup
  • Effortless integration with your online store


Respond to Your Customers in Real Time

Heyday is a customer service app that aims to streamline your online business’s customer support process. With its conversational AI chatbot, you can automate frequently asked questions, saving your customer support team time and effort.

This app also keeps all chatbot interactions organized in your Heyday inbox, allowing you to easily track and manage customer interactions.

As one of the best Shopify apps for dropshipping, the app’s main feature is its ability to create automated responses to common FAQs, such as inquiries about business hours, return policies, order tracking, and product availability.

By automating these responses, you can provide quick and accurate information to your customers, improving their overall experience and increasing conversion rates.

One of the great advantages is that it offers customer service availability 24/7, even when your representatives aren’t available. This ensures that your customers always have access to support, regardless of the time of day, resulting in increased customer satisfaction and loyalty.

If you’re considering implementing Heyday, you’ll be pleased to know that the app offers a 14-day free trial to get started. This allows you to test out its features and see if it’s the right fit for your business before committing to a subscription.

Key Features:

  • Automated responses to FAQs about business hours, return policies, order tracking, and availability
  • Increases conversion rates by providing quick and accurate information to customers
  • Allows customer service availability 24/7, ensuring support even when representatives aren’t available
  • Offers a 14-day free trial to test out the app before committing to a subscription


Helps You Build and Scale a Trusted Brand

Loox is a powerful Shopify app that helps brands boost their credibility and increase their sales by incorporating social proof into their online stores. With the tool, you can effortlessly gather authentic customer reviews, photos, videos, and referrals to showcase on your website.

This visual social proof not only builds trust with potential customers but also improves conversion rates. One of the standout features of Loox is its ability to collect photo and video product reviews automatically.

This saves you time and effort, allowing you to focus on other aspects of your business. The reviews are displayed on customizable widgets that blend seamlessly with your brand’s aesthetic. Whether you prefer carousels, pop-ups, or badges, Loox has got you covered.

In addition to customer reviews, it offers one-click referrals and social proof upsells. This means that satisfied customers can easily refer their friends to your store, driving even more sales for your business.

You can also offer customers a next-purchase discount for adding a photo or video to their reviews, incentivizing them to engage with your brand and provide valuable content for others to see.

It is fully compatible with Shopify and supports multiple languages. It seamlessly integrates with your existing theme, so you don’t have to worry about any design inconsistencies.

As one of the best Shopify apps for clothing stores, it provides exceptional 24/7 customer support, ensuring that any issues or queries you have are promptly addressed.

It is the ultimate social proof app for Shopify, allowing you to grow your brand and increase your sales effortlessly. With its user-friendly interface and impressive features, it’s a must-have tool for any online store looking to build trust and boost its credibility. Try Loox today and see the difference it can make for your business.

Key Features:

  • One-click referrals and social proof upsells drive more sales
  • Sync reviews to Google Search, Google Shopping, Meta Shops, and more
  • Beautiful, fully customizable widgets match your brand’s aesthetic
  • Next-purchase discount for adding a photo or video to reviews
  • Collect product reviews on auto-pilot with customized emails and review forms


Unlock Your Post-purchase Experience

Route is a Shopify app that aims to improve the customer’s experience while reducing costs and increasing revenue. Its main focus is on providing package protection, tracking, and more. It aims to deeply connect brands with their customers and delight them at every stage of their buying journey.

One of the key features of the tool is its package protection. It offers a shipping insurance option that gives shoppers peace of mind during checkout. This insurance protects against loss, theft, or damage, ensuring that customers can feel confident in their purchase.

This not only increases customer satisfaction, but it also reduces the costs associated with customer support and frustration. Another great feature of Route is its instant claims resolution.

In the unfortunate event that a package is lost, stolen, or damaged, the tool provides a quick and efficient claims process. This saves time, reduces support costs, and eliminates customer frustration.

Customers can rest assured that their issue will be resolved promptly, further enhancing their experience with the brand. The tool also offers branded package tracking.

This feature not only keeps your brand top-of-mind throughout the shipping process, but it also builds anticipation for the arrival of the package. Customers can easily track their order and stay informed about its progress.

This enhances the overall customer experience and fosters a sense of excitement and engagement with the brand. Moreover, it is committed to environmental sustainability and offers carbon-neutral shipping on all protected orders.

This not only helps protect the planet but also increases brand loyalty among customers who value eco-friendly practices. By choosing the tool, brands can align themselves with the values of their environmentally conscious customers and strengthen their relationships.

Finally, Route provides revenue-driving product recommendations. By leveraging customer data and purchase history, it delivers personalized recommendations that encourage additional purchases. This increases customer lifetime value and boosts revenue for brands.

Key Features:

  • Package protection for shopper confidence
  • Instant claims resolution for time-saving and cost-reduction
  • Branded package tracking for anticipation and customer engagement
  • Carbon-neutral shipping for environmental sustainability and brand loyalty
  • Revenue-driving product recommendations for increased customer lifetime value


Display Custom Shoppable Instagram Feeds

Instafeed is a Shopify app that allows you to seamlessly display custom shoppable Instagram feeds on your store. With just a few clicks, you can turn your store into an attractive and engaging platform that converts visitors into customers.

One of the key features of Instafeed is its ability to integrate beautifully with your store’s design. Whether you prefer a grid layout or a slider, Instafeed gives you the flexibility to choose what works best for your brand.

You can also manually optimize the layout or let the app do it automatically for you, ensuring that your Instagram content always looks its best. You can also customize the rows and columns specifically for mobile viewing, ensuring that your feeds are optimized for all devices.

This is crucial in today’s mobile-driven world, as it allows you to effectively reach your target audience wherever they may be. But the tool doesn’t just stop at displaying pictures.

It also allows you to tag multiple products on your Instagram posts, turning them into shoppable feeds. This means that your customers can directly purchase the products they see on your Instagram feed, making the shopping experience seamless and convenient.

Another great feature of the tool is the ability to filter your posts by hashtags. This allows you to curate your Instagram feeds based on specific themes or campaigns, ensuring that only relevant and engaging content is displayed on your store.

In a nutshell, the tool is an essential tool for any Shopify store owner who wants to leverage the power of Instagram to boost their online business.

With its easy-to-use interface and customizable features, Instafeed makes it effortless to showcase your Instagram content and drive more conversions. So why not give it a try and see the difference it can make for your store?

Key Features:

  • Grid or slider layout options
  • Manual or auto-optimized layout
  • Custom rows and columns for mobile
  • Tag multiple products on Instagram posts
  • Filter posts by hashtags
  • Beautifully integrates with your store’s design


Helps Convert Your Buyers Into Loyal Customers

Joy is an amazing Shopify app that offers a range of helpful features to enhance your online store. With no charge on orders and 24/7 free technical support, it’s a fantastic loyalty program solution that aims to make your customers’ shopping experience truly joyful.

One of the best things about the tool is its ease of use. It’s designed to seamlessly integrate with your store without causing any slowdown in loading speed. This means you can create loyalty programs, VIP tiers, and rewards based on customer actions, all without any hassle.

You can reward customers for various actions, such as signing up, placing orders, and writing reviews. It also allows you to manage your customer tiers, points, and missions, and even offers the option to export and import data.

This makes it easy to keep track of your loyalty program and ensure everything runs smoothly. Another great feature of the tool is its built-in email notification and automation capabilities.

This means you can set up automated emails to be sent to your customers at different stages of their journey. Whether it’s to welcome new customers, notify them of their rewards, or remind them about upcoming sales, it has got you covered.

If you have a physical store as well, the tool is also POS supported, allowing you to seamlessly integrate your online and offline sales. And if you want to customize the language used in your loyalty program, it makes it easy for you to do so.

One of the best things about Joy is that it’s been optimized to have minimal impact on your shop’s loading speed. This means you don’t have to worry about it slowing down your site and impacting your customers’ experience.

Key Features:

  • Perfect for both online and offline stores, with POS support
  • Reward customers for various actions, such as signing up and placing orders
  • Easily manage customer tiers, points, and missions, with the option to export and import data
  • Automate email notifications to keep your customers engaged and informed
  • Customize the language used in your loyalty program to suit your brand
  • Optimized to have minimal impact on your shop’s loading speed


Get Your Products in Front of 445m People

Pinterest is a powerful app that allows you to showcase your products and reach a wider audience. With the app, you can easily connect your Shopify store to your Pinterest account and start publishing Product Pins.

This app also automatically updates your product catalog on Pinterest daily, ensuring that your listings are always current. The Tag feature allows you to track the performance of your listings and gain valuable insights.

One of the greatest benefits of using this tool is that it allows you to organically reach people who are actively searching for ideas and products to try and buy.

By showcasing your entire product catalog to Pinners, you can increase your brand visibility and drive more traffic to your website. The app also offers shoppable ads, which enable you to promote your products and directly reach your target audience.

This feature allows you to build awareness, drive consideration, and even generate conversions. By leveraging Pinterest’s advertising platform, you can effectively reach potential customers and grow your business.

To provide even more value, it offers a $100 USD ad credit when you launch your first-ever ad campaign with them. This credit can give you a head start in reaching your marketing goals and maximizing your return on investment.

Key Features:

  • Easily connect your Shopify store to your Pinterest account
  • Automatically update your product catalog on Pinterest every day
  • Track conversions and view detailed product data using the Pinterest Tag
  • Organically surface your entire product catalog to reach more Pinners
  • Promote your products and reach your customers with shoppable ads
  • Upload your product catalog and keep it updated in near real-time


Create and Sell Custom Products

Printful is a print-on-demand dropshipping supplier that allows you to start or expand your online business with ease. With this tool, you can create and sell custom products without worrying about fulfillment.

They take care of printing, packaging, and shipping your products to your customers, so you can focus on your ideas, time, and finances. The setup process with this tool is quick and seamless, allowing you to connect to their platform and start selling fast.

They provide easy-to-use design tools, giving you the option to create your own unique designs or upload existing ones. This makes it simple for anyone, even those without design experience, to create custom products.

One of the standout features of the tool is the high-quality products they offer. Whether you’re selling printed or embroidered t-shirts, wall art, or blankets, you can be confident that the end result will meet your customers’ expectations.

This high quality will not only keep customers coming back for more but also help you establish a strong and reliable brand. The tool also offers custom branding options, allowing you to add your personal touch to the packaging and presentation of your products.

From packaging materials to pack-ins and packing slips, you can ensure that everything aligns with your brand aesthetic. This attention to detail helps create a cohesive and professional brand image, leaving a lasting impression on your customers.

Key Features:

  • Wide range of product options to choose from
  • Quick and easy set-up process to start selling fast
  • User-friendly design tools for creating or uploading custom designs
  • High-quality products that meet customer expectations
  • Custom branding options for a professional and personalized touch
  • Seamless printing, packaging, and shipping services

CedCommerce is a powerful Shopify app that allows you to streamline and enhance your selling game on Etsy. With its real-time syncing feature, you can easily bulk list and update products on both platforms, ensuring that your inventory and orders are always up to date.

The app also offers sleek templates for managing shipping, inventory, and pricing, giving you full control over your selling campaign.

One of the standout features is its ability to fetch live Etsy listings into the app and create the same listings on Shopify. This seamless syncing feature saves you time and effort, allowing you to reach a wider audience and increase your sales potential.

Additionally, the tool offers personalized order management, giving you the flexibility to ship orders with or without tracking. This feature is great for keeping your customers informed and satisfied throughout the buying process.

With the tool, you can also take advantage of product segmentation based on category, attribute, and shipping details. This allows you to tailor your products to specific audiences, increasing your chances of making a sale.

Another notable feature is the Listing Optimization Service, which provides expert guidance to improve your product visibility. This service helps you optimize your listings for better search rankings, making it easier for customers to find your products.

Key Features:

  • Streamlined bulk listing and inventory syncing with a 100% success rate
  • Listing Optimization Service to improve product visibility
  • 24/7 customer support for any assistance or questions
  • Fetch live Etsy listings and create identical listings on Shopify
  • Personalized order management with the option to ship orders with or without tracking
  • Product segmentation is based on category, attribute, and shipping details

Frequently Asked Questions

What Shopify apps can help with marketing?

If you’re looking to boost your marketing efforts on Shopify, there are a few must-have apps. One of them is Mailchimp, which allows you to create and automate email campaigns. 
Another useful app is ReferralCandy, which helps you set up a referral program to increase customer acquisition. Additionally, Yotpo is a great app for generating and displaying customer reviews, which can build trust and improve conversions.

Can I use Shopify apps to improve my store’s SEO?

Definitely! There are several Shopify apps specifically designed to boost your store’s search engine optimization. One popular app is Plug in SEO, which helps you identify and fix SEO issues on your website. 
Another useful app is SEO Manager, which allows you to optimize your product pages, meta tags, and alt tags for better search engine rankings. These apps make it easier for both search engines and potential customers to discover your online store.

Can I use multiple apps on my Shopify store?

Absolutely! One of the great things about Shopify is its ability to integrate seamlessly with multiple apps. You can choose from thousands of apps in the Shopify App Store and easily add them to your store. 
Whether you want to enhance your store’s design, improve marketing efforts, or streamline order management, you can mix and match different apps to create the perfect combination for your business. Just remember to carefully manage and monitor your app usage to avoid any potential conflicts or performance issues.

How do I choose the right Shopify app for my store?

Choosing the right Shopify app for your store can seem overwhelming, but it’s important to consider your specific needs and goals. Start by identifying your pain points and areas where an app could help you improve. 
Then, read reviews and ratings from other users to get an idea of how satisfied they are with the app’s performance. Don’t forget to check if the app offers a free trial or demo so you can test it out before committing. By taking these steps, you’ll be able to choose the Shopify app that’s the perfect fit for your store.


To sum up, in this article, we’ve explored some of the best Shopify apps available. We discussed how these apps can enhance your eCommerce website and improve its functionality. 

Whether you’re looking for tools to boost your sales, simplify your inventory management, or enhance your customer experience, there’s an app out there that can help you achieve your goals.

If you’re hungry for more insights and tutorials like these, be sure to check out the BetterStudio blog. We cover a wide range of topics related to WordPress, eCommerce, and more. So, if you want to stay on top of the latest trends and make the most out of your online business, our blog is the perfect resource for you.

Don’t forget to follow BetterStudio on Facebook and Twitter as well. By doing so, you’ll get instant updates on our latest tutorials, tips, and tricks. Plus, you’ll have the opportunity to engage with a supportive community of fellow website owners and get personalized assistance.

Before we wrap up, we want to sincerely thank you for taking the time to read this article. We hope it has provided valuable insights and inspiration for your online business. 

If you have any questions or face any challenges while implementing the tips mentioned in this article, feel free to leave a comment. We’re always here to help and guide you on your journey to online success. Happy selling and best of luck with your Shopify website!