
Learn How To Find Long tail Keywords (2020)
I have written a lot about keyword research and its benefits. One of the major mistakes I have seen many people make is that they will target direct keywords instead of long-tail keywords (LTK) . If you are not familiar with long-tail keywords, here is a quick example of the difference between short-tail and long-tail: Long-tail Keywords (Ex. of a short-tail keyword) – Monthly searches 50Long-tail Keywords vs. short tail Keywords (Ex. of LTK) – Monthly searches 12Long-tail keywords conversion rate (Ex of LTK) – Monthly searches 13 You may notice that the last two keywords have fewer searches, but the competition for these two keywords is far less than it is for the short-tail keyword. Also, long-tail keywords drive more targeted traffic than short-tail keywords do, so your conversion (sales, email sign-ups) improves a lot. If you…