19 Best WordPress Themes for Fashion Blogs (Many Are Free!)

Best WordPress Themes for Fashion Blogs

re you looking for the best WordPress themes for fashion blogs? Look no further! We’ll share our top fashion themes list so you can find the perfect look for your website.

When you start a new blog, you need to make a good first impression with new website visitors. That’s why it’s so important to choose an appealing WordPress theme, especially for fashion bloggers.

In this article, we’ll share the best WordPress themes for fashion blogs. We’ll go over the features, ease of use, pricing, and more, so you can find the best theme for your fashion website.

Making a Fashion Blog with WordPress

First, if you haven’t created your fashion blog yet, we recommend setting up a self-hosted WordPress.org blog.

Many new bloggers are tempted to choose a hosted platform like WordPress.com because of the free plan. But, with a self-hosted WordPress.org blog, you’ll have complete control over your blog, get access to all of the powerful features of WordPress, and you’ll be able to monetize your blog any way you want. These benefits won’t be available to you when using WordPress.com.

To create a self-hosted WordPress.org blog, all you need is blog hosting service and a domain name.

We recommend Bluehost, it’s the most reliable blog hosting service on the market and it’s officially recommended by WordPress.org. Plus, Blog Tyrant readers get 60% off and a FREE domain name!

Simply click the link below to get started:

If you need step by step instructions, you can follow our tutorial on how to start a fashion blog. It will show you exactly how to set up a professional fashion blog with WordPress.org and Bluehost.

Now, let’s dive into the fashion themes…

Astra WordPress fashion theme

Astra is one of the most popular WordPress themes of all time, trusted by over 1,653,898+ websites. It’s fast, lightweight, and super customizable.

Astra offers a huge library of pre-built website templates that you can import in 1-click, including templates designed specifically for fashion blogs and fashion magazines. You can easily customize the templates with Astra’s built-in WordPress customizer or with popular drag and drop WordPress page builders.

It also seamlessly integrates with WooCommerce, the best eCommerce plugin, so that you can set up an online store.

Other powerful Astra features include:

  • Advanced blog layouts
  • Multiple site layout options
  • Drag and drop header and footer builder
  • Custom fonts and colors
  • Mobile-friendly and SEO optimized
  • 24/7 customer support
  • And more…

Price: Astra offers a free version with limited features. The Pro version starts at $49 per year.

OceanWP fashion template

OceanWP is another popular WordPress theme with over 5,497,055 downloads. With this multipurpose theme, you can easily create a beautiful fashion blog, lifestyle blog, eCommerce website, and more.

You can choose from over 220+ full-website WordPress templates or design your own theme from scratch, no coding skills required. It’s also compatible with WordPress page builders like Elementor, Beaver Builder, and others.

OceanWP is fully responsive and fast loading so that you can always provide a great user experience to your website visitors.

Take a look at some of OceanWP’s top features:

  • Custom sections and page layouts
  • 7 customizable header styles
  • Custom widgets
  • Multiple single blog post options
  • Global fonts and typography
  • WooCommerce ready
  • And more…

Price: You can get started with the free version of OceanWP. For more advanced features, you can upgrade to the premium version starting at $43 per year.

Divi WordPress theme

Divi is a premium WordPress theme and visual page builder by Elegant Themes. Using the 200+ pre-made website layouts and the drag and drop functionality, you can easily build a fashion theme that meets your exact needs.

Divi gives you access to a growing library of free photos, icons, and illustrations you can use on your fashion blog. Plus, there are 40+ ready-made elements you can add to your site like blogs, galleries, sliders, calls to action, testimonials, and much more.

You have complete design control over and can customize every detail including border options, hover state styling, image filters and effects, text shadows, and background images.

Here are the top features of Divi:

  • Built-in theme builder
  • Dozens of design options
  • Advanced animations and scroll effects
  • Visual and responsive editing
  • Custom CSS controls
  • WooCommerce integration
  • And more…

Price: Divi starts at $89 per year.

Neve WordPress theme

Neve is another multipurpose WordPress theme that can be used to create any type of website including a fashion site, food blog, small business website, or online store. It’s fast, lightweight, and easy to use.

With Neve, you get access to a starter sites library where new designs are added monthly. There are templates designed specifically for business websites, blogs, portfolios, WooCommerce stores, and more. You can important these designs in 1-click to quickly create a sleek-looking website.

You can also use the live customizer to edit the design of your website and see how the changes look in real-time.

Here are some of Neve’s key features:

  • Customizable blog layouts
  • Header and footer builder
  • Custom backgrounds
  • Mega menus
  • Enhanced WooCommerce integration
  • Translation and RTL ready
  • And more…

Price: You can get started with the free version of Neve. For additional features, you can upgrade to a Pro plan starting at $69 per year.

SeedProd fashion theme template for WordPress

SeedProd is the best drag and drop website builder on the market, used by over 1,000,000+ website owners. With SeedProd, even complete beginners can design a custom WordPress theme for their blog, no coding required.

SeedProd comes with a built-in library of professionally-designed theme kits to get you started quickly. These theme kits come with every part you need for your website including the homepage, blog page, about page, contact page, header, and footer. Depending on the theme kit features, it may also include other pages for services, portfolio, team members, and more.

Plus, you can add new elements to your theme by simply dragging and dropping them into place. Choose from ready-made blocks like image carousels, social profiles, email optins, countdown timers, star ratings, galleries, and much more.

SeedProd also offers custom WooCommerce blocks so that you can create custom product grids, product pages, and checkout pages.

Take a look at these powerful SeedProd features:

  • Drag and drop theme and page builder
  • 200+ themes and page templates
  • 80+ ready-made page blocks
  • Live previews and layout navigation
  • Color schemes and font combinations
  • Built-in coming soon and maintenance modes
  • And more…

Price: SeedProd starts at $39.50 per year. But, to access the theme builder, you need at least the Pro plan which is $199.50 per year.

Hestia PRO

Hestia Pro is a stylish, one-page WordPress theme that will work perfectly for any type of website including fashion blogs.

You can import one of Hestia’s starter site templates in 1-click to get a head start on your design. Then, you can easily customize it with your own content by pointing and clicking. It’s also compatible with your favorite WordPress page builder plugins.

Plus, thanks to its enhanced WooCommerce integration, you can choose from two ready-made designs to create a high-converting online store.

Check out these important features of Hestia Pro:

  • Multiple blog settings
  • Slider and video header
  • Custom layouts builder
  • Extra frontpage sections
  • Live customizer
  • SEO friendly
  • And more…

Price: Hestia Pro starts at $69 per year. There’s also a free version with limited features.

Ultra fashion theme

Ultra is a powerful and flexible WordPress theme created by Themify. You can use it to easily make a stunning fashion blog, fashion magazine, eCommerce site, or any other type of website.

Ultra comes with dozens of pre-made design skins and demo sites to transform the appearance of your website in an instant. These demo setups include all of the theme settings, content, widgets, menus, and more.

There’s also 60+ pre-designed layouts you can use and you can create unlimited custom layouts with the drag and drop builder.

Here are some of Ultra’s key features:

  • 12 bonus builder addons
  • 6 header background options
  • Multiple single post layout types
  • Preset typography and colors
  • Section scrolling
  • WooCommerce shop
  • And more…

Price: Ultra starts at $59, which comes with one year of support and updates.

Loge WordPress theme

Løge is a gorgeous, minimalist WordPress theme that’s perfect for fashion bloggers and retailers. It’s mobile-friendly and the design reduces visual clutter to give your site visitors the best experience whether they’re scrolling on a desktop or a smartphone.

It seamlessly integrates with WooCommerce and you can quickly build an online shop using the WooCommerce blocks or page builder modules.

Check out the top features of Løge:

  • Post and page templates
  • Flexible headers
  • Color and typography controls
  • Translation ready
  • Premium customer support
  • And more…

Price: Løge starts at $49 per year

Shoppe by Themify

Shoppe is another fashion WordPress theme created by Themify. It comes with advanced eCommerce features like ajax cart, wishlist, quick look lightbox, product image zoom, and more.

You can import the default Shoppe theme in 1-click to make a professional site in an instant or choose from one of the theme skins for a different look and feel.

There are also 60+ pre-designed layouts and you can easily make customizations with Themify’s drag and drop builder.

Check of these awesome features of Shoppe:

  • 14 header layouts
  • 9 archive layouts
  • Mega menus
  • Footer social banners
  • Advanced online shop features
  • And more…

Price: Shoppe starts at $59 for one year of updates and support.

Elegant by Themify

Elegant is a sophisticated and minimalist multipurpose WordPress theme that puts the focus on your content. It’s a perfect theme for fashion designers, writers, artists, editorial sites, and portfolios.

Inspired by Pinterest, you can choose from masonry and grid layouts to stack your blog posts on top of each other. There’s also beautiful typography and image filters you can use without needing to edit the original image source.

Plus, you can design every post and page exactly how you want using the built-in drag and drop builder.

Here are Elegant’s best features:

  • Custom header styling
  • Portfolio post type
  • Alternative color skins
  • Fully responsive
  • WooCommerce integration
  • And more…

Price: Elegant starts at $59.


Shoptimizer is a super fast WooCommerce theme that comes with a ton of features for your online store. You can boost conversions with features like distraction-free checkout, additional product information, request a call back, trust badges, and more.

You can use Shoptimizer’s pre-designed pages to give your website a professional look quickly and you can use the customizer to edit any element easily.

Take a look at these Shoptimizer features:

  • Promotion header strip
  • Advanced product category SEO
  • Slide up sales notifications
  • Customizable colors
  • Translation ready
  • And more…

Price: Shoptimizer starts at $99.

Velure WordPress theme

Velure, created by WPZoom, is another one of the best fashion themes for bloggers. It has a classic yet stylish blog layout that puts all of the focus on your content.

Velure is super easy to set up and use. You can install the theme demo in 1-click and use the theme options panel to easily edit the details of the theme.

It also comes with unique widgets like an Instagram feed, featured categories, recent posts, scrollable carousel, newsletter subscription forms, and more.

Take a look at these additional features of Velure:

  • Infinite scrolling
  • Multiple color schemes
  • Next/previous post navigation
  • Responsive layout
  • WooCommerce ready
  • And more…

Price: Velure costs $69.


Silk is a premium fashion blog WordPress theme by Pixelgrade. This theme has a detailed, stylish design with subtle animations, beautiful fonts, and multiple color schemes to choose from.

It also comes with a featured posts slider, Instagram feed, social sharing tools, mega menu, and more.

Here are the top features of Silk:

  • Advanced blogging features
  • Built-in style manager
  • Mobile and responsive ready
  • Compatible with popular translation plugins
  • Premium customer support
  • And more…

Price: Silk starts at $75 per year.

Paperbag WordPress theme

Paperbag is a simple and stylish WordPress theme created for all types of bloggers, including fashion and beauty bloggers.

There are multiple site layout options to choose from and you can select one of the various post formats to make your content stand out the way you want it to.

Plus, it comes with lookbook templates so you can easily show off what you’re wearing.

Here are some of Paperbag’s best features:

  • 80+ customizer settings
  • Custom widgets
  • 20+ color and typography settings
  • SEO optimized
  • Premium customer support
  • And more…

Price: Paperbag starts at $49 per year.


Didi is another beautiful fashion WordPress theme by Anariel Design. It features a sleek layout, minimalist design, and fun typography to make your content stand out.

You can easily customize the theme, including setting your own logo, color scheme, and other design preferences, using the WordPress customizer and live preview.

Check out these features of Didi:

  • Responsive design
  • WooCommerce ready
  • Compatible with popular page builders
  • Automatic updates
  • Solid customer support
  • And more…

Price: Didi starts at $59 per year.

Ashe WordPress theme

Ashe is one of the best free WordPress themes for fashion blogs. This theme can also be used for travel blogs, food blogs, lifestyle magazines, fashion designers, photography sites, and much more.

Ashe comes with features like a fullscreen slider, text and image logo, header image, Instagram slider widget support, and footer menu support.

Here are more of Ashe’s features:

  • Responsive design
  • Custom background
  • Threaded comments
  • Translation ready
  • Integrates with WooCommerce
  • And more…

Price: Ashe is free.

Authority Pro

Authority Pro is premium WordPress theme by StudioPress that was created specifically for influencers. It’s designed to showcase your knowledge and experience so you can grow your audience.

With Authority Pro, you can load demo content, WordPress plugins, and Gutenberg blocks onto your homepage in 1-click. Then, you can easily tweak the theme’s settings, content, and colors, and see your changes in real-time.

Authority Pro is also pre-styled for WooCommerce so you can easily set up a store and make money online.

Check out these features of Authority Pro:

  • Gutenberg block editor
  • Customizable logo
  • Genesis framework
  • Mobile responsive
  • Accessibility ready
  • And more…

Price: You can get Authority Pro and other premium themes for free when you purchase Genesis Pro, which starts at $360 per year.

Salon WordPress theme

Salon is a stylish WordPress theme that’s best suited for fashion, beauty, salon, spa, and wellness websites. It seamlessly integrates with WooCommerce so you can sell products or services online.

It has a beautiful home hero section where you can display a single image, slideshow, or video of your work. There’s also a team post type to show off your employees and create biographical pages for each of them.

Here are Salon’s top features:

  • Services and team custom post types
  • Customizable color schemes
  • Flexible headers
  • Compatible with WordPress page builders
  • WordPress block editor support
  • And more…

Price: Salon starts at $49 per year.

Blossom Fashion

Blossom Fashion is another free WordPress theme for fashion blogs. This theme also works for travel, lifestyle, personal, wedding, beauty, and parenting blogs.

Blossom Fashion comes with multiple color and typography options, an Instagram section to display your social media content, and an advertisement widget to help you monetize your blog.

Here are more features of Blossom Fashion:

  • Email newsletter section
  • Custom header
  • Threaded comments
  • Fully responsive
  • WooCommerce ready
  • And more…

Price: Blossom Fashion is free.

With that, we’ve come to the end of this fashion themes list! These are some of the best WordPress themes for fashion blogs, so you should be able to find a theme that fits your style perfectly.

If you enjoyed this post, you may also want to check out our article on the best fashion blog examples for inspiration.

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